1. What is WeekDay Newspaper?
            WeekDay is a one day a week hometown newspaper that everyone reads. 
            It features the kind of stories North County residents are 
            interested in....such as:
           -Local news and activities
           -Local Police News
           -Local columns
           -Local Little League
           -Local people and happenings
           -Local Letters to the Editor 
           -Plus much more about people living in northern Palm Beach County

    2. When is it delivered and how?

            WeekDay Newspaper is delivered every Wednesday from Riviera Beach 
            north to Jupiter/Tequesta and includes the following areas:

            • Lake Park
            • North Palm Beach
            • Riviera Beach
            • Singer Island
            • Juno Beach
            • Palm Beach Gardens

            3. How can WeekDay  benefit me?
            ·  Local readership and ad credibility is better.
            Your customers read it in a receptive frame of mind.  They're 
            reading about their own community…themselves, and you're a part of 
            it.  And this local flavor carries over to you as an advertiser.
            · Your ad won't get lost on page 89 of a 200-page daily.
            Our readers read every page.  And because it's a weekly paper it 
            stays around the house longer, where it can be picked up and read 
            several times, by all family members.
            ·  More readership of your ad at a lower cost.
            WeekDay has a variety of options to fit most advertising budgets.  
            For example, you can run a 1 1/2-inch wide by 2-inch deep ad every 
            week for a monthly charge of just under $50.  That amounts to about 
            one-tenth of a cent per household!  In other words your ad would go 
            into ten homes for about a penny
            4. What programs do you have and what are
       the costs?
            Regular Display Advertising:
            All ads are priced by the column inch.  Each column inch is 2 inches 
            wide by 1 inch deep.  Minimum size is four column inches.
            EXAMPLE OF PRICE: The open rate for four column inches is $31.20, 
            and goes as low as $24.80 weekly, depending on the length of the 
            contract.

            · Package Plan Advertising:
            This plan is designed to give the independent merchant large, high 
            impact advertising at a price within his budget.  It is sold on a 
            special 26 weeks schedule only, and has a set price of $46.60 per 
            week.  Additional inches may be added to the schedule at the 26-week 
            contract rate of $6.60 per column inch.
            This planned advertising program has the following ads scheduled 
            over 26 weeks.
            2 - 1/2 page display ads 1 - 20 inch display ad  2 - 30 inch display 
            ads 
            2 - 10 inch display ads 19 - 6 inch display ads

            THIS IS OUR MOST REASONABLE PROGRAM.
            OVER 26 WEEKS IT AVERAGES OUT TO $3.53 PER COLUMN INCH.

            Business & Service directory:
            Our business & Service Directory is just what the name implies - a 
            directory to serve our readers and businesspeople throughout 
            Northern Palm Beach County.  Both old and new residents use 
            directory Ads as a 'shopping guide'.  They use this more than the 
            'yellow pages'.  It lets people know whom you are, where you are, 
            and the nature of your service or product.  A must for the small 
            budget business.  Prices are as low as $14 per week.
            · Business Reviews:
            A Business Review is the most effective tool a businessman has 
            available to get himself known.  It is a 1/4 page editorial write-up 
            with photograph about his business.  Cost of $259.00 includes a 
            writer and photographer.
            (NOTE:  See Birth and Bridal Reviews)